Me
What is the purpose of Ads Base Config in Game Server?
Enki
**Source:** [Configuring Ads in Game Server](https://tripledotstudios.atlassian.net/wiki/spaces/KB/pages/2765029415/Configuring+Ads+in+Game+Server)
The Ads Base Config serves as the primary configuration for advertisement settings that are common to all users. Here are its key characteristics and purposes:
### Purpose and Characteristics
1. **Core Ad Settings**
- Contains basic advertisement settings applicable to all users
- Always set to "Live" status
- Has a default priority of zero
- Fully editable, with settings organized under various tabs
2. **Comprehensive Coverage**
- Includes core game settings for each application
- Provides a standard configuration that applies universally
3. **Targeted Customization**
- While Base Config offers standard settings, it allows creation of overrides for specific user groups
- When you need to apply unique ad settings to particular user segments, you can create an Override
### Configuration Details

### How to Access
- Navigate to **Ads > Configuration**
- Click on **[Base Config]**
### Key Features
- Includes settings for different platforms (iOS, Android)
- Manages ad-related configurations like SDK keys, ad IDs
- Supports migration of settings from previous configurations
### Example Migrated Settings
| Platform | Setting Key |
|----------|-------------|
| iOS | `ads_amazon_ios_sdk_key` |
| iOS | `ads_amazon_ios_interstitial_id` |
| Android | `ads_amazon_android_sdk_key` |
| Android | `ads_amazon_android_interstitial_id` |
### Best Practices
- Use Base Config for universal ad settings
- Create Overrides for targeted or segmented ad experiences
- Leverage the flexible configuration to manage ad settings across different platforms and user groups
By providing a comprehensive, centralized configuration system, Ads Base Config ensures consistent and manageable ad settings across your game's ecosystem.